Bayesian Statistics and Marketing by Rossi, Allenby, and McCulloch

Bayesian Statistics and Marketing

Wiley Series in Probability and Statistics Ser.: Univariate Discrete...

Wiley Series in Probability and Statistics Ser.: Regression Analysis by Example

Categorical Data Analysis (Wiley Series in Probability and Statistics)

Wiley Series in Computational Statistics Ser Bayesian Modeling Using WinBUGS

Survival Models and Data Analysis (Wiley Series in Probability and Statistic...

Wiley Series in Probability and Statistics Ser.: Nonlinear Regression...